Episode 19 – Advertising Expert Reviews Best and Worst Super Bowl Ads

In this episode of Open Mike, Ross Lerner, 40-year advertising maven, founder of Lerner Advertising and the adman behind Mike’s commercials talks all things advertising. They break down Mike Morse Law Firm’s latest Super Bowl spot, recap what they thought were the best and worst ads in the game, and discuss why they take a different approach to advertising than other law firms. Ross shares his thoughts on the controversial Peloton ad and the importance of timing and relevancy in achieving that coveted “post-spot” buzz.

Content checked by Mike Morse, personal injury attorney with Mike Morse Injury Law Firm. Mike Morse is the founder of Mike Morse Law Firm, the largest personal injury law firm in Michigan. Since being founded in 1995, Mike Morse Law Firm has grown to over 200 employees, served 40,000 clients, and collected more than $1.5 billion for victims of auto, truck and motorcycle accidents. The main office is in Southfield, MI but you can also find us in Detroit, Sterling Heights and many other locations.